:root {
  --red: #b62223;
  --mint: #33b9c4;
  --cream: #f4f4f4;
  --white: #ffffff;
  --black: #111111;
  --ink: #211918;
  --line: rgba(17, 17, 17, 0.16);
  --soft-red: rgba(182, 34, 35, 0.11);
  --page-x: max(18px, calc((100vw - 1240px) / 2));
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  overflow-x: hidden;
  background: var(--cream);
  color: var(--black);
  font-family:
    Pretendard,
    "Apple SD Gothic Neo",
    -apple-system,
    BlinkMacSystemFont,
    "Segoe UI",
    sans-serif;
  line-height: 1.45;
}

img {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
}

a:focus-visible,
summary:focus-visible {
  outline: 3px solid var(--mint);
  outline-offset: 4px;
}

.skip-link {
  position: absolute;
  left: 16px;
  top: 12px;
  z-index: 100;
  transform: translateY(-160%);
  background: var(--black);
  color: var(--white);
  padding: 9px 12px;
}

.skip-link:focus {
  transform: translateY(0);
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 80;
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 24px;
  min-height: 78px;
  padding: 14px var(--page-x);
  background: rgba(244, 244, 244, 0.9);
  border-bottom: 1px solid var(--line);
  backdrop-filter: blur(18px);
}

.brand-mark {
  display: block;
  width: 132px;
  height: 44px;
  overflow: hidden;
  border-radius: 999px;
  background: var(--red);
}

.brand-mark img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.desktop-nav {
  display: flex;
  justify-content: center;
  gap: clamp(14px, 3vw, 42px);
  font-size: 12px;
  font-weight: 950;
  letter-spacing: -0.01em;
}

.desktop-nav a,
.header-cta,
.mobile-menu a,
.community-links a,
.site-footer a {
  text-decoration: none;
}

.desktop-nav a,
.header-cta {
  transition:
    color 180ms ease,
    transform 180ms ease,
    background-color 180ms ease;
}

.desktop-nav a:hover {
  color: var(--red);
  transform: translateY(-1px);
}

.header-cta {
  border: 1px solid var(--red);
  border-radius: 999px;
  padding: 11px 18px;
  color: var(--white);
  background: var(--red);
  font-size: 12px;
  font-weight: 950;
}

.header-cta:hover {
  color: var(--red);
  background: var(--cream);
}

.mobile-menu {
  display: none;
}

.eyebrow,
.section-kicker {
  margin: 0;
  color: var(--mint);
  font-size: 12px;
  font-weight: 950;
  letter-spacing: 0.08em;
  line-height: 1;
  text-transform: uppercase;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 1.04fr) minmax(440px, 0.96fr);
  gap: clamp(36px, 6vw, 110px);
  align-items: center;
  min-height: calc(100svh - 78px);
  padding: clamp(72px, 9vw, 132px) var(--page-x) clamp(60px, 7vw, 110px);
  background:
    radial-gradient(circle at 88% 14%, rgba(51, 185, 196, 0.28), transparent 30%),
    linear-gradient(180deg, #fffaf7 0%, var(--cream) 72%);
}

.hero-copy {
  display: grid;
  gap: clamp(22px, 2.6vw, 38px);
  min-width: 0;
}

.hero .eyebrow {
  font-size: clamp(13px, 1.1vw, 16px);
  letter-spacing: 0.34em;
}

.prelaunch-badge {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  width: fit-content;
  padding: 8px 15px;
  border-radius: 999px;
  background: var(--mint);
  color: var(--black);
  font-size: clamp(11px, 1vw, 13px);
  font-weight: 950;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.prelaunch-badge::before {
  content: "";
  width: 8px;
  height: 8px;
  border-radius: 999px;
  background: var(--red);
}

.prelaunch-note {
  margin: 0;
  color: var(--red);
  font-size: clamp(13px, 1.4vw, 17px);
  font-weight: 900;
  letter-spacing: 0.01em;
  word-break: keep-all;
}

.final-moment .final-prelaunch {
  color: var(--cream);
}

.hero h1 {
  margin: 0;
  color: var(--red);
  font-size: clamp(72px, 12vw, 184px);
  font-weight: 950;
  letter-spacing: -0.06em;
  line-height: 0.86;
  text-transform: uppercase;
}

.hero h1 .hero-title-line {
  display: block;
}

.hero h1 .hero-title-accent {
  -webkit-text-stroke: 2px var(--red);
  color: transparent;
}

.hero-lede {
  max-width: 18ch;
  margin: 0;
  color: var(--ink);
  font-size: clamp(24px, 3vw, 42px);
  font-weight: 900;
  letter-spacing: -0.05em;
  line-height: 1.08;
  word-break: keep-all;
}

.hero-sub {
  max-width: 30ch;
  margin: 0;
  color: rgba(33, 25, 24, 0.74);
  font-size: clamp(16px, 1.6vw, 21px);
  font-weight: 760;
  letter-spacing: -0.03em;
  word-break: keep-all;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
}

.hero-specs {
  display: flex;
  flex-wrap: wrap;
  gap: clamp(24px, 4vw, 56px);
  margin: clamp(8px, 1.4vw, 18px) 0 0;
  padding: clamp(16px, 1.8vw, 24px) 0 0;
  border-top: 1px solid var(--line);
  list-style: none;
}

.hero-specs li {
  display: grid;
  gap: 4px;
}

.hero-specs strong {
  color: var(--red);
  font-size: clamp(26px, 3vw, 40px);
  font-weight: 950;
  letter-spacing: -0.05em;
  line-height: 1;
}

.hero-specs span {
  color: var(--mint);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.button {
  display: inline-flex;
  width: fit-content;
  min-height: 54px;
  align-items: center;
  justify-content: center;
  border: 2px solid currentColor;
  border-radius: 999px;
  padding: 14px 22px;
  font-weight: 950;
  text-decoration: none;
  transition:
    transform 180ms ease,
    background-color 180ms ease,
    color 180ms ease;
}

.button:hover {
  transform: translateY(-3px);
}

.button-red {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
}

.button-red:hover {
  color: var(--red);
  background: var(--cream);
}

.button-mint {
  color: var(--black);
  background: var(--mint);
  border-color: var(--mint);
}

.button-mint:hover {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
}

.hero-media {
  position: relative;
  min-height: min(76vw, 720px);
}

.hero-frame {
  position: absolute;
  margin: 0;
  overflow: hidden;
  background: var(--white);
  box-shadow: 0 40px 100px rgba(56, 22, 20, 0.18);
  transition: transform 280ms ease;
}

.hero-frame:hover {
  transform: translateY(-8px);
}

.hero-frame img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.hero-frame figcaption {
  position: absolute;
  left: 14px;
  bottom: 12px;
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--red);
  color: var(--white);
  font-size: 11px;
  font-weight: 950;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.hero-frame-model {
  inset: 0 30% 16% 0;
  border-radius: 4px;
}

.hero-frame-jar {
  right: 0;
  bottom: 0;
  width: min(48vw, 420px);
  aspect-ratio: 0.92;
  border-radius: 4px;
}

.hero-frame-jar img,
.hero-frame-pouch img {
  object-fit: contain;
  background: #fffaf7;
}

.hero-frame-pouch {
  right: 6%;
  top: 0;
  width: min(26vw, 248px);
  aspect-ratio: 0.72;
  border-radius: 4px;
  box-shadow: 0 26px 60px rgba(51, 185, 196, 0.28);
}

.visual-strip {
  overflow: hidden;
  padding: clamp(28px, 4vw, 56px) 0;
  background: var(--red);
  color: var(--cream);
}

.strip-marquee {
  overflow: hidden;
  padding: clamp(10px, 1.2vw, 16px) 0;
  border-top: 1px solid rgba(244, 244, 244, 0.28);
  border-bottom: 1px solid rgba(244, 244, 244, 0.28);
}

.strip-marquee-track {
  display: flex;
  align-items: center;
  gap: clamp(18px, 3vw, 44px);
  width: max-content;
  white-space: nowrap;
  animation: strip-marquee 30s linear infinite;
}

.strip-marquee-track span {
  color: var(--cream);
  font-size: clamp(15px, 2vw, 28px);
  font-weight: 950;
  letter-spacing: 0.05em;
  text-transform: uppercase;
}

.strip-marquee-track i {
  flex: none;
  width: 9px;
  height: 9px;
  border-radius: 999px;
  background: var(--mint);
}

.strip-track {
  display: flex;
  gap: clamp(14px, 2vw, 28px);
  margin-top: clamp(24px, 3vw, 44px);
  padding: 0 var(--page-x);
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  -webkit-overflow-scrolling: touch;
  scrollbar-width: none;
}

.strip-track::-webkit-scrollbar {
  display: none;
}

.strip-card {
  position: relative;
  flex: 0 0 clamp(240px, 27vw, 350px);
  scroll-snap-align: start;
}

.strip-card-media {
  display: grid;
  place-items: center;
  aspect-ratio: 4 / 5;
  overflow: hidden;
  border-radius: 6px;
  background: var(--cream);
}

.strip-card-media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 500ms ease;
}

.strip-card:nth-child(1) .strip-card-media img,
.strip-card:nth-child(3) .strip-card-media img,
.strip-card:nth-child(4) .strip-card-media img {
  object-fit: contain;
  padding: clamp(18px, 2vw, 32px);
}

.strip-card:hover .strip-card-media img {
  transform: scale(1.04);
}

.strip-label {
  position: absolute;
  left: 14px;
  bottom: 12px;
  padding: 6px 13px;
  border-radius: 999px;
  background: var(--red);
  color: var(--cream);
  font-size: clamp(12px, 1.2vw, 16px);
  font-weight: 950;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

.strip-tagline {
  margin: clamp(24px, 3vw, 44px) 0 0;
  padding: 0 var(--page-x);
  color: var(--cream);
  font-size: clamp(22px, 3.4vw, 46px);
  font-weight: 950;
  letter-spacing: -0.05em;
  word-break: keep-all;
}

.feature-product,
.experience-list,
.more-than,
.moment-art,
.principles,
.touch-is,
.know-how,
.product-line,
.final-moment,
.philosophy,
.faq,
.community {
  padding: clamp(76px, 11vw, 158px) var(--page-x);
}

.feature-head {
  display: grid;
  gap: clamp(18px, 2vw, 28px);
  max-width: 16ch;
}

.feature-head h2 {
  margin: 0;
  color: var(--red);
  font-size: clamp(54px, 8.8vw, 126px);
  font-weight: 950;
  letter-spacing: -0.084em;
  line-height: 0.84;
  word-break: keep-all;
}

.feature-lead {
  max-width: 24ch;
  margin: 0;
  color: var(--ink);
  font-size: clamp(18px, 2.2vw, 28px);
  font-weight: 820;
  letter-spacing: -0.04em;
  word-break: keep-all;
}

.feature-copy,
.more-copy,
.knowhow-intro,
.section-heading {
  display: grid;
  gap: 18px;
}

.feature-copy h2,
.more-copy h2,
.moment-art h2,
.section-heading h2,
.touch-is h2,
.knowhow-intro h2,
.product-line h2,
.final-moment h2,
.philosophy h2,
.faq h2,
.community h2 {
  margin: 0;
  color: var(--red);
  font-size: clamp(54px, 8.8vw, 126px);
  font-weight: 950;
  letter-spacing: -0.084em;
  line-height: 0.84;
}

.feature-copy p,
.more-copy p,
.moment-art p,
.knowhow-intro p,
.final-moment p,
.philosophy p,
.community p {
  max-width: 760px;
  margin: 0;
  color: var(--ink);
  font-size: clamp(18px, 2.4vw, 28px);
  font-weight: 780;
  letter-spacing: -0.04em;
  word-break: keep-all;
}

.feature-duo {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: clamp(18px, 2.6vw, 36px);
  margin-top: clamp(40px, 6vw, 96px);
}

.feature-card {
  display: grid;
  grid-template-rows: auto 1fr;
  overflow: hidden;
  border-radius: 6px;
  background: var(--cream);
  transition: transform 220ms ease;
}

.feature-card:hover {
  transform: translateY(-6px);
}

.feature-card-media {
  position: relative;
  aspect-ratio: 4 / 5;
  overflow: hidden;
  background: #fffaf7;
}

.feature-scene {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 600ms ease;
}

.feature-card:hover .feature-scene {
  transform: scale(1.04);
}

.feature-packshot {
  position: absolute;
  left: clamp(16px, 2vw, 28px);
  bottom: clamp(16px, 2vw, 28px);
  width: clamp(96px, 30%, 168px);
  padding: 12px;
  border-radius: 10px;
  background: var(--white);
  box-shadow: 0 18px 40px rgba(17, 17, 17, 0.22);
  object-fit: contain;
}

.feature-card-jar .feature-packshot {
  border-bottom: 4px solid var(--red);
}

.feature-card-pouch .feature-packshot {
  border-bottom: 4px solid var(--mint);
}

.feature-card-body {
  display: grid;
  gap: 14px;
  align-content: start;
  padding: clamp(24px, 3vw, 40px);
}

.feature-tag {
  justify-self: start;
  padding: 8px 16px;
  border-radius: 999px;
  font-size: 12px;
  font-weight: 950;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.tag-red {
  color: var(--white);
  background: var(--red);
}

.tag-mint {
  color: var(--black);
  background: var(--mint);
}

.feature-card h3 {
  margin: 0;
  color: var(--red);
  font-size: clamp(28px, 3.4vw, 44px);
  font-weight: 950;
  letter-spacing: -0.06em;
  line-height: 0.96;
  word-break: keep-all;
}

.feature-card-body p {
  margin: 0;
  color: var(--ink);
  font-size: clamp(16px, 1.5vw, 19px);
  font-weight: 760;
  letter-spacing: -0.03em;
  word-break: keep-all;
}

.feature-band {
  position: relative;
  margin-top: clamp(18px, 2.6vw, 36px);
  overflow: hidden;
  border-radius: 6px;
}

.feature-band img {
  width: 100%;
  height: clamp(280px, 42vw, 560px);
  object-fit: cover;
}

.feature-band::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
    to top,
    rgba(244, 244, 244, 0.92) 0%,
    rgba(244, 244, 244, 0.4) 26%,
    transparent 52%
  );
  pointer-events: none;
}

.feature-band-copy {
  z-index: 1;
  position: absolute;
  left: clamp(20px, 4vw, 56px);
  bottom: clamp(20px, 4vw, 48px);
  right: clamp(20px, 4vw, 56px);
  display: grid;
  gap: 10px;
}

.feature-band-skus {
  margin: 0;
  width: fit-content;
  padding: 8px 16px;
  border-radius: 999px;
  background: var(--red);
  color: var(--white);
  font-size: clamp(13px, 1.4vw, 18px);
  font-weight: 950;
  letter-spacing: 0.02em;
}

.feature-band-copy p:last-child {
  max-width: 18ch;
  margin: 0;
  color: var(--black);
  font-size: clamp(22px, 3vw, 42px);
  font-weight: 950;
  letter-spacing: -0.05em;
  line-height: 1.04;
  word-break: keep-all;
}

.feature-points {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  margin-top: clamp(36px, 5vw, 72px);
  padding-top: clamp(28px, 3vw, 44px);
  border-top: 1px solid var(--line);
}

.feature-points p {
  margin: 0;
  color: var(--red);
  font-size: clamp(24px, 3.4vw, 46px);
  font-weight: 950;
  letter-spacing: -0.06em;
  word-break: keep-all;
}

.experience-list {
  background: var(--red);
  color: var(--white);
}

.experience-list .eyebrow,
.experience-list h2 {
  color: var(--white);
}

.experience-lead {
  max-width: 34ch;
  margin: 0;
  color: rgba(255, 255, 255, 0.92);
  font-size: clamp(18px, 2vw, 26px);
  font-weight: 800;
  letter-spacing: -0.04em;
  word-break: keep-all;
}

.experience-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(min(100%, 252px), 1fr));
  gap: 1px;
  margin-top: clamp(36px, 5vw, 72px);
  background: rgba(255, 255, 255, 0.34);
  border: 1px solid rgba(255, 255, 255, 0.34);
}

.experience-card {
  display: grid;
  grid-template-rows: auto 1fr auto;
  gap: 16px;
  min-height: clamp(240px, 26vw, 320px);
  padding: clamp(22px, 2.6vw, 36px);
  background: var(--cream);
  color: var(--black);
  transition:
    transform 200ms ease,
    background-color 200ms ease;
}

.experience-card:hover {
  transform: translateY(-5px);
  background: #fffaf7;
}

.ex-index {
  color: var(--mint);
  font-size: 14px;
  font-weight: 950;
  letter-spacing: 0.08em;
}

.experience-card h3 {
  align-self: end;
  margin: 0;
  color: var(--red);
  font-size: clamp(28px, 3.4vw, 46px);
  font-weight: 950;
  letter-spacing: -0.07em;
  line-height: 0.92;
  word-break: keep-all;
}

.experience-card p {
  margin: 0;
  color: var(--ink);
  font-size: 15px;
  font-weight: 740;
  letter-spacing: -0.02em;
  word-break: keep-all;
}

.ex-tag {
  justify-self: start;
  padding: 6px 13px;
  border-radius: 999px;
  font-size: 11px;
  font-weight: 950;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

.ex-tag.tag-red {
  color: var(--white);
  background: var(--red);
}

.ex-tag.tag-mint {
  color: var(--black);
  background: var(--mint);
}

.experience-items,
.repeat-grid,
.knowhow-grid,
.line-grid {
  display: grid;
  gap: 1px;
  margin-top: clamp(28px, 5vw, 64px);
  background: rgba(255, 255, 255, 0.34);
  border: 1px solid rgba(255, 255, 255, 0.34);
}

.experience-items article,
.repeat-grid article,
.knowhow-grid article,
.line-grid article {
  display: grid;
  align-content: space-between;
  gap: 28px;
  min-height: 235px;
  padding: clamp(20px, 3vw, 34px);
  background: var(--cream);
  color: var(--black);
  transition:
    transform 180ms ease,
    background-color 180ms ease,
    color 180ms ease;
}

.experience-items article:hover,
.repeat-grid article:hover,
.knowhow-grid article:hover,
.line-grid article:hover,
.principle-grid article:hover {
  transform: translateY(-5px);
}

.experience-items span,
.knowhow-grid span {
  color: var(--mint);
  font-weight: 950;
}

.experience-items strong,
.repeat-grid h3,
.knowhow-grid h3,
.line-grid h3 {
  margin: 0;
  color: var(--red);
  font-size: clamp(28px, 4.7vw, 54px);
  font-weight: 950;
  letter-spacing: -0.07em;
  line-height: 0.9;
}

.experience-items p,
.repeat-grid p,
.knowhow-grid p,
.line-grid p {
  margin: 0;
  font-size: 16px;
  font-weight: 760;
  word-break: keep-all;
}

.more-than {
  display: grid;
  grid-template-columns: minmax(0, 0.82fr) minmax(380px, 1.18fr);
  gap: clamp(34px, 6vw, 86px);
  align-items: center;
  background: #fffaf7;
}

.gallery-mosaic {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  grid-auto-rows: clamp(150px, 18vw, 260px);
  gap: 10px;
}

.gallery-mosaic img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  background: var(--cream);
}

.gallery-mosaic img:nth-child(1) {
  grid-column: span 2;
  grid-row: span 2;
}

.gallery-mosaic img:nth-child(2),
.gallery-mosaic img:nth-child(3),
.gallery-mosaic img:nth-child(4) {
  object-fit: contain;
  padding: 16px;
}

.moment-art {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(320px, 0.74fr);
  gap: clamp(34px, 7vw, 94px);
  align-items: end;
  min-height: 620px;
  background: var(--cream);
}

.moment-art > div {
  display: grid;
  gap: clamp(14px, 2vw, 22px);
}

.moment-art h2 {
  max-width: 9ch;
  line-height: 0.92;
}

.principles {
  background: #fffaf7;
}

.principle-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1px;
  margin-top: clamp(28px, 5vw, 62px);
  background: var(--line);
  border: 1px solid var(--line);
}

.principle-grid article {
  display: grid;
  gap: 28px;
  min-height: 500px;
  padding: clamp(22px, 3vw, 36px);
  background: var(--cream);
  transition:
    transform 180ms ease,
    background-color 180ms ease;
}

.principle-grid h3 {
  max-width: 11ch;
  margin: 0;
  color: var(--red);
  font-size: clamp(38px, 5vw, 70px);
  font-weight: 950;
  letter-spacing: -0.07em;
  line-height: 0.9;
  word-break: keep-all;
}

.principle-grid p {
  margin: 0;
  font-size: 17px;
  font-weight: 800;
  word-break: keep-all;
}

.principle-visual {
  display: grid;
  min-height: 190px;
  place-items: center;
  border-radius: 999px;
  color: var(--white);
  font-size: clamp(46px, 7vw, 88px);
  font-weight: 950;
  letter-spacing: -0.08em;
}

.red-visual {
  background: var(--red);
}

.mint-visual {
  background: var(--mint);
}

.cream-visual {
  color: var(--red);
  background: #fff;
  border: 1px solid var(--line);
}

.know-how {
  background: var(--cream);
}

.knowhow-grid article {
  min-height: 280px;
  background: #fffaf7;
}

.product-line {
  background: #fffaf7;
}

.product-line-lead {
  max-width: 26ch;
  margin: 0;
  color: var(--ink);
  font-size: clamp(18px, 2vw, 26px);
  font-weight: 800;
  letter-spacing: -0.04em;
  word-break: keep-all;
}

.product-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(min(100%, 340px), 1fr));
  gap: clamp(18px, 2.4vw, 32px);
  margin-top: clamp(40px, 6vw, 96px);
}

.product-card {
  display: grid;
  grid-template-rows: auto 1fr;
  overflow: hidden;
  border-radius: 8px;
  background: var(--cream);
  border: 1px solid var(--line);
  transition:
    transform 220ms ease,
    box-shadow 220ms ease;
}

.product-card:hover {
  transform: translateY(-6px);
  box-shadow: 0 30px 70px rgba(56, 22, 20, 0.14);
}

.product-card-media {
  display: grid;
  place-items: center;
  aspect-ratio: 1 / 1;
  padding: clamp(28px, 4vw, 56px);
  background: #fffaf7;
}

.product-card-pouch .product-card-media {
  background:
    radial-gradient(circle at 78% 18%, rgba(51, 185, 196, 0.3), transparent 30%),
    #fffaf7;
}

.product-card-jar .product-card-media {
  background:
    radial-gradient(circle at 24% 18%, rgba(182, 34, 35, 0.12), transparent 32%),
    #fffaf7;
}

.product-card-media img {
  max-width: min(78%, 320px);
  max-height: 100%;
  object-fit: contain;
}

.product-card-body {
  display: grid;
  gap: 14px;
  align-content: start;
  padding: clamp(24px, 3vw, 40px);
}

.product-badge {
  justify-self: start;
  padding: 8px 16px;
  border-radius: 999px;
  font-size: 12px;
  font-weight: 950;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.badge-red {
  color: var(--white);
  background: var(--red);
}

.badge-mint {
  color: var(--black);
  background: var(--mint);
}

.product-card h3 {
  margin: 0;
  color: var(--red);
  font-size: clamp(26px, 3vw, 40px);
  font-weight: 950;
  letter-spacing: -0.06em;
  line-height: 0.96;
  word-break: keep-all;
}

.product-role {
  margin: 0;
  color: var(--ink);
  font-size: clamp(18px, 1.8vw, 24px);
  font-weight: 850;
  letter-spacing: -0.04em;
}

.product-spec {
  display: grid;
  gap: 8px;
  margin: 4px 0 8px;
  padding: 0;
  list-style: none;
}

.product-spec li {
  position: relative;
  padding-left: 20px;
  color: var(--ink);
  font-size: 15px;
  font-weight: 720;
  word-break: keep-all;
}

.product-spec li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.55em;
  width: 8px;
  height: 8px;
  border-radius: 999px;
  background: var(--mint);
}

.product-cta {
  margin-top: 6px;
  width: 100%;
}

.product-foot {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  margin-top: clamp(28px, 4vw, 56px);
  padding-top: clamp(24px, 3vw, 40px);
  border-top: 1px solid var(--line);
}

.product-foot-soon {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 12px 18px;
  color: var(--ink);
  font-size: clamp(14px, 1.4vw, 18px);
  font-weight: 900;
  letter-spacing: 0.02em;
}

.product-foot-soon em {
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--soft-red);
  color: var(--red);
  font-size: 12px;
  font-style: normal;
  font-weight: 950;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.final-moment {
  display: grid;
  grid-template-columns: minmax(0, 0.92fr) minmax(320px, 1.08fr);
  gap: clamp(34px, 7vw, 92px);
  align-items: center;
  background: var(--red);
  color: var(--white);
}

.final-moment h2,
.final-moment .eyebrow,
.final-moment p {
  color: var(--white);
}

.final-copy {
  display: grid;
  gap: clamp(16px, 1.8vw, 26px);
}

.final-copy h2 {
  font-size: clamp(40px, 6.2vw, 92px);
  word-break: keep-all;
}

.final-moment .final-sub {
  max-width: 100%;
  margin: 0;
  color: var(--white);
  font-size: clamp(20px, 2.4vw, 32px);
  font-weight: 900;
  letter-spacing: -0.045em;
}

.final-moment .final-skus {
  max-width: 100%;
  margin: 0;
  color: rgba(255, 255, 255, 0.86);
  font-size: clamp(16px, 1.6vw, 21px);
  font-weight: 820;
  letter-spacing: -0.03em;
}

.final-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin: clamp(4px, 1vw, 12px) 0;
}

.button-cream {
  color: var(--red);
  background: var(--cream);
  border-color: var(--cream);
}

.button-cream:hover {
  color: var(--cream);
  background: transparent;
  border-color: var(--cream);
}

.button-ghost {
  color: var(--white);
  background: transparent;
  border-color: rgba(255, 255, 255, 0.7);
}

.button-ghost:hover {
  color: var(--red);
  background: var(--white);
  border-color: var(--white);
}

.final-moment .final-tag {
  max-width: 100%;
  margin: 0;
  padding-top: clamp(14px, 1.6vw, 20px);
  border-top: 1px solid rgba(255, 255, 255, 0.3);
  color: var(--white);
  font-size: clamp(15px, 1.3vw, 18px);
  font-weight: 760;
  letter-spacing: 0.02em;
}

.final-images {
  position: relative;
  min-height: min(70vw, 570px);
}

.final-images img {
  position: absolute;
  object-fit: cover;
  background: var(--cream);
  border: 12px solid var(--cream);
}

.final-images img:first-child {
  inset: 0 22% 18% 0;
  width: 64%;
  height: 82%;
}

.final-images img:last-child {
  right: 0;
  bottom: 0;
  width: 44%;
  height: 62%;
  object-fit: contain;
}

.philosophy {
  display: grid;
  gap: 20px;
  min-height: 560px;
  align-content: center;
  background: #fffaf7;
}

.philosophy h2 {
  max-width: 11ch;
  word-break: keep-all;
}

.faq {
  background: var(--cream);
}

.faq h2 {
  margin-bottom: clamp(28px, 5vw, 60px);
}

.faq-list {
  border-top: 1px solid var(--line);
}

.faq-list details {
  border-bottom: 1px solid var(--line);
  padding: 26px 0;
}

.faq-list summary {
  cursor: pointer;
  color: var(--red);
  font-size: clamp(22px, 4vw, 42px);
  font-weight: 950;
  letter-spacing: -0.06em;
  list-style: none;
}

.faq-list summary::-webkit-details-marker {
  display: none;
}

.faq-list p {
  max-width: 780px;
  margin: 18px 0 0;
  font-size: 18px;
  font-weight: 760;
}

.community {
  display: grid;
  gap: 20px;
  min-height: 620px;
  align-content: center;
  color: var(--white);
  background: var(--black);
}

.community h2,
.community .eyebrow,
.community p {
  color: var(--white);
}

.community-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 6px;
}

.community-links {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
}

.community-links a {
  border: 1px solid currentColor;
  border-radius: 999px;
  padding: 12px 18px;
  font-weight: 950;
  transition:
    background-color 180ms ease,
    color 180ms ease,
    transform 180ms ease;
}

.community-links a:hover {
  transform: translateY(-3px);
  color: var(--black);
  background: var(--mint);
}

.site-footer {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 12px;
  padding: 26px var(--page-x);
  color: var(--cream);
  background: var(--black);
  border-top: 1px solid rgba(244, 244, 244, 0.22);
  font-size: 13px;
  font-weight: 850;
}

.site-footer p {
  margin: 0;
}

.footer-links {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 16px;
}

.footer-links a {
  display: inline-flex;
  align-items: center;
  min-height: 44px;
  padding: 0 2px;
}

.footer-links a:hover {
  color: var(--mint);
}

@keyframes soft-slide {
  from {
    transform: translateX(0);
  }

  to {
    transform: translateX(-4%);
  }
}

@keyframes strip-marquee {
  from {
    transform: translateX(0);
  }

  to {
    transform: translateX(-50%);
  }
}

@media (min-width: 760px) {
  .experience-items {
    grid-template-columns: repeat(4, 1fr);
  }

  .repeat-grid,
  .knowhow-grid,
  .line-grid {
    grid-template-columns: repeat(4, 1fr);
  }
}

@media (max-width: 980px) {
  .site-header {
    grid-template-columns: auto 1fr auto;
  }

  .desktop-nav,
  .header-cta {
    display: none;
  }

  .mobile-menu {
    position: relative;
    display: block;
    justify-self: end;
  }

  .mobile-menu summary {
    display: inline-flex;
    align-items: center;
    min-height: 44px;
    cursor: pointer;
    border: 1px solid var(--red);
    border-radius: 999px;
    padding: 10px 16px;
    color: var(--red);
    font-size: 12px;
    font-weight: 950;
    list-style: none;
  }

  .mobile-menu summary::-webkit-details-marker {
    display: none;
  }

  .mobile-menu nav {
    position: absolute;
    right: 0;
    top: calc(100% + 12px);
    display: grid;
    min-width: 210px;
    padding: 14px;
    background: var(--white);
    border: 1px solid var(--line);
    box-shadow: 0 24px 60px rgba(17, 17, 17, 0.14);
  }

  .mobile-menu a {
    padding: 13px 8px;
    color: var(--red);
    font-weight: 950;
  }

  .hero,
  .feature-layout,
  .more-than,
  .moment-art,
  .final-moment {
    grid-template-columns: 1fr;
  }

  .hero-media,
  .feature-media,
  .final-images {
    min-height: 560px;
  }

  .principle-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .gallery-mosaic {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (max-width: 560px) {
  :root {
    --page-x: 16px;
  }

  .site-header {
    min-height: 66px;
  }

  .brand-mark {
    width: 110px;
    height: 36px;
  }

  .hero {
    padding-top: 44px;
  }

  .hero h1 {
    font-size: clamp(58px, 18vw, 84px);
  }

  .hero-lede {
    max-width: 100%;
    font-size: clamp(22px, 7vw, 30px);
  }

  .hero-sub {
    max-width: 100%;
    font-size: 16px;
  }

  .hero-specs {
    gap: 28px;
  }

  .feature-copy p,
  .more-copy p,
  .moment-art p,
  .knowhow-intro p,
  .final-moment p,
  .philosophy p,
  .community p {
    font-size: 18px;
    overflow-wrap: anywhere;
    word-break: break-word;
  }

  .button {
    width: 100%;
  }

  .hero-media {
    min-height: 480px;
  }

  .hero-frame-model {
    inset: 0 30% 30% 0;
  }

  .hero-frame-jar {
    left: 0;
    right: auto;
    bottom: 0;
    width: 72vw;
  }

  .hero-frame-pouch {
    right: 0;
    top: 6%;
    width: 40vw;
  }

  .strip-card {
    flex: 0 0 78vw;
  }

  .feature-duo {
    grid-template-columns: 1fr;
  }

  .feature-head h2 {
    font-size: clamp(46px, 15vw, 68px);
  }

  .feature-copy h2,
  .more-copy h2,
  .moment-art h2,
  .section-heading h2,
  .touch-is h2,
  .knowhow-intro h2,
  .product-line h2,
  .final-moment h2,
  .philosophy h2,
  .faq h2,
  .community h2 {
    font-size: clamp(46px, 15vw, 68px);
  }

  .moment-art h2 {
    font-size: clamp(34px, 10vw, 44px);
    max-width: 100%;
  }

  .experience-items,
  .repeat-grid,
  .knowhow-grid,
  .line-grid {
    grid-template-columns: 1fr;
  }

  .experience-items article,
  .repeat-grid article,
  .knowhow-grid article,
  .line-grid article {
    min-height: 210px;
  }

  .principle-grid {
    grid-template-columns: 1fr;
  }

  .principle-grid article {
    min-height: 420px;
  }

  #principles-title {
    font-size: clamp(40px, 13vw, 52px);
    word-break: keep-all;
  }

  .gallery-mosaic {
    grid-template-columns: 1fr;
    grid-auto-rows: 260px;
  }

  .gallery-mosaic img:nth-child(1) {
    grid-column: auto;
    grid-row: auto;
  }

  .moment-art {
    min-height: auto;
  }

  .final-images {
    min-height: 430px;
  }

  .final-images img:first-child {
    width: 70%;
  }

  .final-images img:last-child {
    width: 48%;
  }
}

@media (prefers-reduced-motion: reduce) {
  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition: none !important;
    animation: none !important;
  }
}